"Please listen. This year, a great calamity will befall this country from the west." Princess Alfina receives an ominous prophecy in a peaceful kingdom. However,... more>> her words are ignored due to her lineage as a despised rebel. The protagonist, Ricardo, who was reincarnated from a college student in the economics department to a merchant's child, struggles against the interference of powerful merchants in a class-based society. He quickly earns the animosity of his peers at the academy where he sought information. It was Alfina who protected Ricardo. Ricardo, who tries to distance himself from a volatile person like a princess, is criticized by his childhood friend for being "easily fooled despite acting like a strategist," and he becomes entangled in the princess's prophecy. "The plausibility is not the issue. What matters is how to obtain data that can verify the success or failure of a hypothesis." Against the prophecy that only shows the aftermath and not the source of the calamity, Ricardo uses his knowledge of modern concepts to unravel the mysteries of magical disasters. <<less

If life could repeat itself, what would you do?... more>>

Would you repeat your first life and stay a normal average joe? Perhaps your gaze will betray the life you’ve already lived, but you remain insignificant and unknown, stretching your neck up high to watch the furling clouds roll by?

Or will you make the world your stage, stir up every cloud and wind under all the heavens, making the entire world your captive audience as you dance, making people’s hearts pound with your every move?

Composing my own laws, establishing the order I desire…a human life is a measly ten decades, so why don’t I light the candle that is my life and set this world ablaze!! <<less

The Prince and the Pauper... or rather, the chaebol and the commoner? A chaebol heir excels suspiciously well in his role? He was once a clueless scion, something has changed! ... more>>

_“OhGa Kitchen Team Leader Jae-Yoon.”_

_“Let’s have a quick chat.”_

Small company team leader Lee Jae-Yoon becomes chaebol heir Min Ho-Jun, the CEO of a home shopping network?!

_“I’ll quit, as I said before.”_

In a world where pedigree often precedes capability, Lee Jae-Yoon, an industrious team leader at a modest company, finds his life dramatically upended when he steps into the shoes of Min Ho-Jun, a chaebol heir tasked with leading a major home shopping network – It’s Home Shopping. This transformation not only alters Jae-Yoon's destiny but also shakes the foundations of the chaebol empire, intertwining fate, ambition, and identity in an unpredictable journey. <<less